Treasure Time
Where play becomes connection

Turn play into the most powerful tool for family connection and wellbeing.

Treasure Time
Where play becomes connection

Turn play into the most powerful tool for family connection and wellbeing.

What is Treasure Time?

Treasure Time is a therapist-designed wellbeing programme that helps parents build stronger bonds with their children through guided play, emotional development tools, expert-led learning, and ongoing community support.

Whether accessed directly by parents or offered as an employee benefit, Treasure Time is:

  • Easy to start and fit into real life

  • Grounded in research

  • Proven to reduce parenting stress and boost family connection

It equips parents with simple, powerful tools to connect with their child through playful, emotionally rich interaction.It equips parents with simple, powerful tools to connect with their child through playful, emotionally rich interaction — creating more calm, joy, and confidence at home.When delivered via employers, it’s also a cost-effective way to reduce stress at home while increasing focus, wellbeing, and engagement at work.

Who is it for?

Whether you’re caring for a baby, a toddler, or a primary-aged child, the content flexes to meet your child’s stage of development. Activities adapt easily across ages, helping all parents strengthen connection through play — at home, at school, and at work.

What makes Treasure Time special?

Treasure Time gives parents simple, powerful tools to nurture connection, confidence, and calm through play — without pressure, prep, or perfection. It’s not about “fixing” behaviour. It’s about creating moments of connection that help children thrive, while giving parents the reassurance they need to feel grounded, not guilty.

  • Child-led play (no special skills required)

  • Clear, actionable guidance

  • Optional expert and peer support

Whether you join as a parent at home, or through your workplace or school, Treasure Time is designed to fit into real family life.


Who is Treasure Time for?

  • Parents and carers who want calmer, more connected family life

  • Employers and HR teams supporting working parents’ wellbeing

  • Schools and educators building stronger family engagement

  • CSR and community partners investing in children’s emotional health

What impact does it have?

When parents and children feel connected at home, family life becomes calmer, lighter, and more joyful. And when home feels easier, parents also show up at work more focused, confident, and resilient. Children show up differently too — feeling more secure, cooperative, and ready to learn and grow. Treasure Time makes that connection simple.

Before Treasure Time

  • Juggling work and parenting leads to guilt, stress, and overwhelm

  • Parents want to connect, but don’t know how or don’t have the time

  • A never-ending to-do list makes play and connection slip down the priority list

After Treasure Time

  • Just 30 minutes a week improves emotional connection at home

  • Parents return to work more grounded, confident, and present

  • A small investment in play has benefits that ripple across the whole week — for children, parents, and even the workplace

Why play matters more than ever

👨👩👧Families are stretched thin.Between long hours, mental load, and tech distraction, true quality time is disappearing.

📉When play fades, wellbeing does too.Creativity is down. Anxiety is up. Children are losing vital opportunities to express emotion, build confidence, and feel secure.

🚫Most interventions miss the mark.They focus on children in isolation. But research shows the parent-child bond is the single strongest predictor of a child’s long-term emotional health.

Treasure Time brings connection back.We help parents and children reconnect—through play. In just 30 minutes a week, families build emotional resilience, reduce stress, and rediscover joy.

"The parent-child connection is the most powerful mental health intervention known to mankind."

Bessel Van Der Kolk

World's leading psychiatrist

Helping families thrive at home, at school, and at work

Treasure Time offers flexible solutions to meet families where they are:

For Parents

Experience a new level of connection with your child through guided play — whether you join directly as a parent or access Treasure Time through your employer.

For Schools

Partner with us to support children’s emotional development and build stronger school-home relationships.

For Employers

Support your team with a flexible wellbeing programme that fits into real family life and boosts workplace performance.

Unlock the power of play & connection— at home or through your workplace

Build stronger bonds with your children, with step-by-step guidance and expert support.

Unlock the power of play & connection— at home or through your workplace

Build stronger bonds with your children, with step-by-step guidance and expert support.

What is Treasure Time?

Treasure Time is a wellbeing platform designed to help parents feel more connected to their children without pressure, prep, or overwhelm. Created by play therapists, it blends guided play sessions, on-demand parenting courses, a digital library of emotional support tools, and live expert webinars — all designed to make family life calmer, lighter, and more joyful.You can join Treasure Time:

  • Directly as a parent, with instant access to all digital resources (and the option to add a Play Box)

  • Through your employer, if they’ve partnered with us to offer Treasure Time as a wellbeing benefit

When you join you'll get:

  • Weekly play sessions you can do in 30 minutes

  • Guided videos, play prompts, and optional access to live sessions

  • (If included) A Play Box delivered to your door with everything you need

You bring the presence. We provide the play.

Why Play Works

  • Play helps children process emotions and build resilience—it’s how they cope and thrive

  • Play is the language of childhood—it shows you what your child is feeling and thinking

  • Play deepens emotional bonds—it creates safety, trust, and connection

But modern life makes presence hard. Between meetings, to-do lists, and tired evenings, play can fall by the wayside.Treasure Time changes that.Treasure Time makes it easy for parents to connect—without guesswork or guilt.

What’s Included

Parents can choose the level that suits them best today —
and employers can also offer an enhanced programme with extra support.

FeatureDigital accessAdd a Play BoxEmployer programme
6-week guided play journeys
Video library & short courses
Monthly play ideas
Play Box delivery
Live cohort based learning for peer groups
Coaching & custom workshops
Cost£199£299Price on request

For parents: start with Digital Access, and add a Play Box if you’d like everything ready-made.For employers: our full programme includes extended support for teams. Click here for more information.

"It's alleviated my parent guilt. No matter what happens in the week I know I've given him that dedicated time together."

Alys Peart

Chief of Staff at Octopus Electric Vehicles

How Treasure Time brings you closer

Treasure Time gives you simple tools to:

  • Navigate everyday ups and downs without power struggles

  • Build trust and security through play and connection

  • Prevent small challenges from growing into big battles

  • Support your child’s emotional and social growth — while easing stress for you

What Treasure Time looks like

Your weekly ritual takes just 30 minutes

  1. Set aside half an hour of undistracted time

  2. Watch a short guided video for inspiration

  3. Follow your child’s lead in play

  4. Notice the shift — more connection, more calm, more joy

Play is your child’s natural language.With Treasure Time, you meet them in that world — one meaningful, joyful moment at a time.

The Power of Play 🪄

At the heart of Treasure Time is one magical idea:✨ Anything can be anything. ✨A pipe cleaner becomes a dragon’s tail, a superhero’s lasso, or a magic wand.A sticker? It’s a treasure map clue, a secret code, or a badge of honour.Our guided activities — and optional Play Box — are designed to be open-ended. That means your child leads the way, while you follow them into a world where imagination rules and connection grows.Through play, you’ll:

  • See life from your child’s perspective

  • Discover who they are and how they think

  • Understand how they face challenges—with you by their side

Play is your child’s natural language. Treasure Time helps you speak it — simply, joyfully, and in just 30 minutes a week.

What’s in the Play Box?

The Treasure Time Play Box makes it simple and stress-free to get started — everything you need arrives at your door so you can dive straight into play.✨ The Play Box is optional. You can begin today with digital access only, or choose to add a Play Box if you’d like ready-made materials to make play even easier.Inside the box, you’ll find:

  • Premium art materials (stickers, gems, paper)

  • Creative tools (pipe cleaners, glue, colourful tape)

  • Play prompts (finger puppets, playdough)

  • High-quality drawing supplies (pens, pencils)

  • Printed Treasure Time resources for guided connection

With the Play Box, there’s no prep, no overwhelm — just presence. Open it up, log in, and you’re ready for your first playdate.Want everything ready made and prepared for you? Select the option with an added Play Box at checkout.

Frequently Asked Questions

Can I join Treasure Time as an individual parent?

Yes! Parents can join directly with our Digital Access or Play Box option, which cover families with children aged 4–11 years. These versions are designed for busy parents who want simple, research-backed ways to connect with their child through play.

Is Treasure Time available for babies and toddlers?

Yes! Parents can join directly with our Digital Access or Play Box option, which cover families with children aged 4–11 years. These versions are designed for busy parents who want simple, research-backed ways to connect with their child through play.

What if my employer hasn’t signed up yet?

Treasure Time is currently offered through forward-thinking employers as part of their wellbeing programme. If your company hasn’t joined yet, you can help make it happen!👉 Complete some details here so we can reach out directly to your HR or Wellbeing TeamA little nudge from a parent often goes a long way.

What if I don’t have time every week?

That’s okay! Treasure Time is designed to be flexible and pressure-free. Even one or two sessions can make a big difference. The videos are short, the guidance is simple, and everything is available on-demand — so you can pick up when it works for you.

What do I get if I don’t receive a Play Box?

You’ll still receive everything you need to connect with your child:

  • Expert-led video guidance each week to deliver your play dates

  • A course on emotional connection and secure attachment

  • Monthly play prompts and printable activities

  • Access to live expert Q&As

And don’t worry — all activities can be done with everyday items from around the house.

What else is included in employer programmes?

Employers can offer an extended version of Treasure Time, which may include:

  • Baby and toddler play resources

  • A Play Box for every family

  • Live learning cohorts with other parents

  • One-to-one coaching with a play therapist

  • Inner child reflection tools

  • Quarterly expert webinars on topics like neurodiversity or resilience

Every employer chooses the plan that works best for their team, so check with your HR or wellbeing lead to see what’s included.

What age is Treasure Time for?

It’s for children aged 0-11 years. The whole premise of Treasure Time is based around playful ways of building connection, so for primary school aged children that looks like a weekly playdate. For babies and toddlers it looks like ways to meaningfully connect through play as and when you can. Treasure Time is a great alternative to screen time, giving you creative and playful ways to engage with your child and improve family bonds all round.

What else will I find in the Digital Library?

  • Multiple themed 6-week guided play journeys

  • Emotional development, attachment and playful parenting courses

  • Additional learning pathways to support various family needs such as anxiety, sibling rivalry, neurodiversity, and life transitions

  • Monthly connection games

  • Printables and self-guided resources

  • Q&A replays and webinar recordings

Ready to start?

You can access the digital version of Treasure Time and start your playdates today.

The wellbeing benefit that transforms work-life balance

Support your working parents, improve retention, and boost performance across your team.

The wellbeing benefit that transforms work-life balance

Support your working parents, improve retention, and boost performance across your team.

The Problem Treasure Time Solves

Working parents are under pressure. Between deadlines, school runs, and daily demands, meaningful time with their children often gets lost.It’s no surprise that 40% of working parents have considered quitting due to the stress of juggling it all.The impact on workplaces is real:More guilt.
More stress.
Lower productivity.
Treasure Time changes that.This playful, evidence-based programme gives parents the tools to reconnect with their children through one short playtime each week—helping them feel calmer at home and more focused at work.

Happy parents, engaged employees

When parents feel confident and connected at home, they bring their best selves to work.

  • Less stress, more success: Confident parents are more focused, more engaged, and less likely to burn out.

  • Better communication: Treasure Time strengthens emotional connection, improving relationships at home—and relational skills at work.

  • Happier families, thriving teams: Reducing stress at home builds resilience, patience, and wellbeing across your workforce.

46% of working parents worry about their child’s mental health.It impacts their focus, increases absenteeism, and costs UK employers over £8 billion annually.Treasure Time addresses that—proactively and positively.

What's included?

We offer flexible packages to suit your team’s size, needs, and wellbeing goals—whether you’re supporting 10 parents or 1,000.

Every Treasure Time programme includes a suite of 6-week guided play experiences, each designed to help families navigate specific challenges. These might include:

  • Emotional struggles like anxiety, anger, or low confidence

  • Relational issues such as sibling conflict, friendship difficulties, or separation anxiety

  • Life events like divorce, bereavement, or family transitions

Each play journey focuses on strengthening connection through child-led play, tailored to what families are actually facing. Employers can then choose the level of support that fits—ranging from fully digital access to hands-on tools, expert coaching, and wraparound reporting.

Core Digital Offer

  • Access to our suite of 6-session guided play programmes

  • Attachment & emotional development course

  • Monthly play ideas and connection prompt

Ideal for CSR alignment, universal support, or inclusion-focused rollout.

Full Wellbeing Package

Everything in the digital offer, plus:

  • A Treasure Time Play Box per family—delivered to employees’ homes

  • Live weekly Q&A calls with Sophia Giblin, Play Therapist and Founder

  • Emotional regulation & inner child tools for parents

  • Quarterly insight reports and anonymised impact data

  • Onboarding materials, internal comms support, and optional manager briefings

Best for organisations focused on wellbeing outcomes, retention, and inclusion.

Comprehensive Add-Ons

All of the above, plus optional Thrive-level enhancements:

  • Extra Play Boxes for multiple households

  • 1:1 parent coaching

  • Custom live workshops

  • Advanced impact reporting

  • Co-branded content and ESG alignment

A bespoke wraparound offer that meets complex needs and drives measurable impact.

FeatureDigital AccessFull ProgrammeExtended Support
6-week guided play journeys
Video library & emotional development course
Monthly play ideas
Access to parent community & live Q&A
Play Box delivery
Inner child tools & wellbeing trackers
Coaching & custom support

Results that speak for themselves:

10% reduction in overall parenting stress

14% improvement in child emotional wellbeing

Increase in children's kind and helpful behaviour

Greater employee focus, presence, and satisfaction

"Anyone who worked with me saw a difference. I was able to be more present in both roles—as a CEO and as a parent."

Fiona Howarth

Founder at Octopus Electric Vehicles

The business case

For every £1 invested in mental health and wellbeing, employers see an average £4.70 return in productivity. (Deloitte, 2024)With Treasure Time, you’ll see:

  • Lower absenteeism and presenteeism

  • Stronger retention of parents and caregivers

  • Improved workplace communication

  • A recognised reputation as a family-friendly employer

  • Alignment with Social Value, ESG, and EDI goals

Programme details

  • Packages start from £50 per employee, volume pricing available

  • For >25 employees

  • DIY packages or fully comprehensive hands on available

  • Weekly live calls and optional coaching

  • Pre- and post-programme surveys to measure impact

  • Fully supported rollout with comms, onboarding, and reporting tools

Ready to support your working parents?

Book a call with Sophia Giblin, Play Therapist and Founder of Treasure Time, to discuss how Treasure Time can work for your team.

"The parent-child connection is the most powerful mental health intervention known to mankind."

Bessel Van Der Kolk

World's leading psychiatrist

Strengthening playful family connections at home

Empowering parents to support their children’s emotional development through play

Strengthening playful family connections at home

Empowering parents to support their children’s emotional development through play

Play matters more than ever

Children today face unprecedented challenges. With rising screen time, academic pressure, and declining opportunities for free play, many are struggling with their emotional wellbeing.Research shows that children's happiness has been on the decline, with concerning trends in mental health issues among young people. Children are spending less time outdoors and less time playing than previous generations.The result? Behavioral issues, difficulties with focus, and challenges with social interactions that impact learning.Treasure Time changes that.This evidence-based, 7-week guided play program gives parents the tools to connect with their child in just 30 minutes a week—helping children develop emotional regulation, communication skills, and resilience that transfer directly to the classroom.

Bridging home and school through play

Educators understand that a child's success in school doesn't begin and end at the classroom door. The foundation for learning is built at home through secure attachments and meaningful parent-child interactions.Treasure Time creates a powerful bridge between home and school environments to support children’s development by:

  • Building school readiness – Children who engage in regular play with parents develop the foundation skills necessary for classroom success

  • Enhancing social competence – Play-based connection improves children's ability to form positive peer relationships and engage collaboratively

  • Developing self-regulation – Children learn to manage emotions and behavior, significantly reducing classroom disruptions

  • Strengthening communication – Regular play sessions develop language skills and the confidence to express needs appropriately

Treasure Time doesn't just support children—it creates a three-way partnership between school, home, and child that reinforces your existing wellbeing initiatives and curriculum goals.

What's included?

Each school program includes:

  • Treasure Time Play Boxes: Curated sets of therapist-approved toys and materials for participating families

  • Parent workshop: An introductory session for parents explaining the neuroscience of play and connection

  • Weekly guided play sessions: Short, expert-led videos showing parents exactly how to create meaningful play moments

  • School toolkit: Resources for teachers to reinforce and complement the play techniques used at home

  • Measurable impact: Pre- and post-program surveys track improvements in children's wellbeing and classroom behavior

A playful solution for emotional development

Schools today face unprecedented challenges. Many children arrive in classrooms struggling with attention, emotional regulation, and social skills—the very foundations needed for academic success. The alarming decline in play opportunities, with children aged 5-7 getting 23 minutes less play time per day than in 1995, has created significant barriers to learning.

The research is clear: children who haven't developed secure attachments through quality interactions at home often struggle to:

  • Focus during lessons

  • Manage frustration when faced with challenges

  • Form positive relationships with peers and teachers

  • Engage fully in learning experiences

Treasure Time addresses these challenges at their source by empowering parents with simple yet powerful tools to strengthen their connection with their children through play. Our evidence-based approach builds on what we know about child development:

  • Secure attachment forms the foundation for a child's ability to explore and learn

  • Play-based connection develops the executive function skills crucial for classroom success

  • Parent-child bonding creates the emotional security children need to embrace new challenges

  • Consistent quality time helps children develop the communication skills needed for effective learning

While traditionally these skills have been developed through natural play at home and in the community, today's busy lifestyles and digital distractions have eroded these opportunities. Treasure Time provides a structured framework to restore what's being lost, helping schools and families work together to support children's development both at home and in the classroom.By investing in Treasure Time, schools gain a powerful tool that complements existing wellbeing initiatives while addressing a fundamental need: helping parents become their child's first and most important teacher through the power of play.


Programme details

  • Packages start from £2,500

  • Up to 30 families per cohort

  • 7-week structured program

  • Teacher training component

  • Implementation support throughout

  • Comprehensive impact report

Ready to support the families in your school community?

Book a call with Sophia Giblin, Play Therapist and Founder of Treasure Time, to discuss how Treasure Time can work for your school.

About Us

About Us

Stronger bonds. Happier homes. Brighter futures.

At Treasure Time, we believe that playful connection is the key to healthy, resilient families. We’re on a mission to help parents build stronger relationships with their children—one moment of play at a time.We know modern life is busy and parenting can be overwhelming. That’s why we created Treasure Time: a research-backed play program and toy box designed to help parents connect deeply with their children, reduce stress, and support emotional wellbeing—for both parent and child.Whether you're a busy working parent, a forward-thinking employer, or an educator focused on early development, Treasure Time provides the tools to nurture confident, kind, and emotionally healthy children through the power of play.

Why Treasure Time works

Evidence-based: Developed from Master’s level research, our approach reduces parenting stress by 10%, improves children’s emotional wellbeing by 14%, and increases kind and helpful behavior by 6%.Designed for real life: Our guided play sessions take just 30 minutes a week—and create lasting impact.Loved by families and professionals: Parents feel more connected. Kids feel more secure. Employers see more engaged, present team members.

Who we’re for

We support:

  • Parents who want to feel confident, calm, and connected with their children.

  • Employers who care about their teams’ wellbeing and want to support working parents in meaningful ways.

  • Schools & councils who are investing in children’s mental health and school readiness.

At Treasure Time, we believe that every child deserves to feel seen, heard, and loved. And every parent deserves the tools and support to make that possible.

Your Treasure Time guide

Hey, I'm Sophia 👋I'm a play therapist and children's charity founder. I've worked for many years with children and parents as a play therapist, helping children with their emotional wellbeing through play.I noticed that parents could help their children make big improvements in their emotions and behaviours quickly by using a just few skills from the play therapy room at home.I've been on a mission to find out what really works and bring it to parents in bite sized, easy to understand ways that anyone could apply - no special skills or toys needed.I'll be your guide during the Treasure Time process and always here to hold your hand, answer questions and give you some praise and encouragement when you need it!

Contact Us

Contact Us

We’d love to hear from you! If you’ve got any questions, want more information or to give us any feedback you can email us at [email protected] or use the contact form below!

Frequently asked questions

What age is Treasure Time for?

Treasure Time is for children aged 0 -11 years. Activities are geared towards different ages and stages and all games and learning is focused on strengthening the relationship between parent and child. Your child leads the play, so they engage at their own level!

How is Treasure Time different from regular playtime?

Treasure Time upgrades playtime using Play Therapy techniques, helping you build emotional resilience in your child while strengthening your bond.

How do I know this will actually help my child?

Our methods are science-backed and parent-approved. Families using Treasure Time report:

  • Fewer emotional challenges in their children

  • Less parenting stress

  • Stronger family connections within days!

What if I'm not good at playing?

No worries! Many parents feel this way. That’s exactly why we created Treasure Time—you’ll get step-by-step guidance to make it easy and fun. It’s not about being perfect. It’s about being present.